** Shares of online auto marketplace CarGurus CARG.O skidding 19.1% to $30.42, an over three month-low, early Fri after mixed qtrly report, downbeat current-qtr rev guidance

** Shares on course for biggest daily pct drop since Aug 9, 2022

** Boston-based firm late Thurs posted Q4 total rev of $228.5 mln, up 2% y/y, and non-GAAP EPS of 55 cents. Analysts on avg expected total rev of $232.5 mln and profit of 52 cents, per LSEG data

** Co said its Marketplace business achieved double-digit growth, driven by continued migration to premium tiers, strong OEM advertising demand, growing adoption

** For Q1, it expects total rev of $216-$236 mln, comprising Marketplace rev of $209-$214 mln, and non-GAAP earnings of 41-47 cents

** Wall Street expected total rev of ~$236 mln and profit of 42 cents for the Mar-qtr

** DA Davidson sticks with 'neutral' rating, saying Marketplace rev growth in 2025 expected to "modestly taper" as comps toughen

** BTIG, which has 'buy' on the stock, lowered its PT by $1 to $40, saying CarOffer continues to be a waiting game as management described the business turnaround as still "in the early innings"

** JP Morgan increased its PT by $2 to $42

** Of 14 brokerages covering CARG, recommendation breakdown is 10 "strong buy" or "buy", 3 "hold" and 1 "sell" with $40 median PT - LSEG

** Including the drop on Fri, stock still up ~30% over the past year

(Lance Tupper is a Reuters market analyst. The views expressed are his own)

((lance.tupper@tr.com 1-646-279-6380))