智通财经APP讯，狮腾控股(02562)公布有关《SuperStreamer Asia》的最新动态。《SuperStreamer Asia》为一档全新实境节目，旨在彰显有志于直播行业的人才潜能，同时突显直播在当前数码经济中日益增长的作用。
据悉节目由该公司全资附属公司Synagie Pte. Ltd.(Synagie)领衔， 并与Fly Entertainment携手合作打造。《SuperStreamer Asia》融合娱乐、电子商务及科技元素，旨在为参赛者及观众提供独特体验，首集将于新加坡播出，随后陆续在东南亚各市场推出。
《SuperStreamer Asia》节目形式将透过直播推销、故事讲述等多项任务，全面考验参赛者的创意及创业才能。参与者不仅有机会提升技能、扩大观众群，同时角逐直播业界至高荣誉。
新加坡的直播市场正呈现爆炸性增长，根据Google、淡马锡及Bain & Company 联合发布的e-Conomy SEA报告显示，而东南亚视频商务市场在2024年整体电子商务交易总额中约占20%，金额达318亿美元。《SuperStreamer Asia》将借此市场动能，结合实境娱乐魅力与直播商业潜力，为业界带来全新发展契机。
狮腾控股宣布，领先东南亚及台湾的电商平台Shopee将于新加坡支援《SuperStreamer Asia》。Shopee Live将成为节目中直播环节的指定平台，令参赛者能够透过流畅且引人入胜的互动体验，即时与新加坡观众交流。此项合作充分体现双方在培育直播人才及推动区内电商发展方面的共同承诺。
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