在餐饮行业中,海底捞可以说是绝对的头部企业,不仅在消费端成为大多数消费者耳熟能详的品牌,而且也经常被同行当作对标对象。然而,自2023年开始,海底捞似乎被资本“遗忘”了。即便是屡创新高的业绩也无法止住股价下跌的态势。根据海底捞发布的财报,2023年全年营收414.53亿元,净利润44.99亿元,创下了历史新高,向外界证明了海底捞虽然在3年特殊时期扩张失败,但能很快调整过来,重新走上增长轨道。到了...
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