【王老吉进军沙特市场】金十数据2月25日讯，白云山旗下子公司王老吉大健康宣布，与沙特艾杜克公司就共同推进王老吉在沙特及中东地区的产品销售和品牌推广工作签署了合作协议，并发布“王老吉WALOVI”标识和阿拉伯语版包装，正式进军沙特市场。首批王老吉产品将在签约后一个月内发往沙特，在当地连锁超市、便利店、餐厅等渠道进行销售。沙特艾杜克公司将充分发挥自身清关、物流、海外仓、供应链管理的资源优势，与王老吉共同拓展中东市场。
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