小米公司创始人雷军在2月27日的发布会上直言，不同意给小米 SU7 Ultra 定高价，也不觉得高价就是有面子。

　　“我们的使命是，哪怕做豪车，也要让更多喜欢我们的人能够买得起”。

　　雷军还说，“传统油车在这辆车（小米 SU7 Ultra）面前，肯定不禁打”。

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