盒马X会员店的发展,被按下暂停键。3月3日,盒马将“关闭3家X会员店,全国剩余5家”的消息成了热点。关店,无论是主动调整还是被动使然,行业更为关注盒马X会员店的处境,以及盒马众多业态的战略重心。 相较于行业内会员店的鼻祖们,盒马X会员店很年轻。从2020年的第一家至今,盒马X会员店仅累积了五年经验,这期间盒马对会员店的理解还在“左右摇摆”,经历了暂停新会员的开通与续费、会员权益“缩水”、淘汰产品...
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