红星资本局3月4日消息,近日,海底捞(06862.HK)孵化的烘焙品牌SHUA BAKERY在杭州西湖银泰百货打出围挡。围挡显示,产品包括牛角包等,品牌介绍为“海底捞旗下烘焙品牌”。
银泰百货方面告诉红星资本局,这家全国首店的SHUA BAKERY,预计今年五一前开业,店铺位于杭州西湖银泰百货一楼。
红星资本局注意到,2024年8月,海底捞宣布“红石榴计划”,鼓励孵化发展更多的餐饮新品牌。目前已内部孵化焰请烤肉、小嗨火锅、小嗨爱炸炸鸡等子品牌。据海底捞2024年半年报,上半年在营的焰请烤肉等5个创业项目在内的“其他餐厅经营”,上半年营收1.82亿元,同比增长74.35%。
(文章来源:红星资本局)
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