京东称将有策略地投入外卖业务,以旧换新拉动家电销售

第一财经
06 Mar

在2月京东高调宣布进军外卖业务后,该业务成为了京东近期最受关注的业务。  3月6日,京东(纳斯达克股票代码:JD,港交所代号:09618)发布了2024年第四季度以及全年财务业绩。  在随后的财报电话会议上,京东首席执行官表示京东整体的零售战略重点并未改变,对即时零售和外卖业务的投入有利于丰富消费场景、满足用户需求和提升用户体验。  许冉表示,京东开展外卖业务有多重原因。从消费场景看,即时零售是...

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