智通财经APP获悉，布鲁可(00325)涨超4%，截至发稿，涨4.63%，报94.95港元，成交额9581.53万港元。
消息面上，中金发布研报称，首予布鲁可“跑赢行业”评级，目标价105港元。该行看好拼搭角色类玩具在全球市场的广阔成长空间及布鲁可已构建的产品打造、IP运营及渠道优势。天风证券认为，未来公司成长主要看产品IP和渠道两大方向。产品IP上，自有IP产品SKU丰富，收入占比虽低但毛利率高、未来潜力大，此外与凯蒂猫等IP合作的产品有效拓展女性群体，打开女性市场想象空间。渠道上，海外市场潜力较大，尽管布鲁可目前海外布局尚在起步阶段，但收入增长迅速，公司目前加快海外市场建设，今年有望迎来拐点。
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