【中国微短剧市场发展迅猛,规模持续扩大】据相关数据,去年中国播出的微短剧约 4.4 万部,市场规模达 504 亿元人民币,同比增长约 35%,预计 2025 年将达 686 亿元,2027 年将破 1000 亿元。微短剧带来可观效益,创造 64.7 万个就业岗位,多个相关职业受益。不仅传统电影制作公司、国家级及各地方电视台纷纷入局,不少国际企业如星巴克、麦当劳等也加入,仅去年就有 354 个企业...
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