Adidas's Conservative Approach Doesn't Come as a Surprise -- Market Talk
Dow Jones
Mar 05, 2025
0840 GMT - Adidas's prudent guidance for 2025 is in line with its strategy to beat expectations, Bryan Garnier analyst Cedric Rossi says in a note. The German sporting-goods group forecasts operating profit of between 1.7 billion and 1.8 billion euros this year, which is below consensus estimates of 2.1 billion euros, according to Visible Alpha. "We are not surprised by the relatively cautious EBIT guidance," Rossi says. "Adidas has used the beat-and-raise approach for the last two years," he adds. Shares are down 2.4% at 232 euros. (andrea.figueras@wsj.com)
(END) Dow Jones Newswires
March 05, 2025 03:40 ET (08:40 GMT)
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