金吾财讯 | Canalys(现已成为Omdia的一部分)最新数据显示,受到消费需求激增8%的推动,2024年第四季度中国大陆的PC市场开始复苏,同比增长2%。笔记本增长6%,出货量达到860万台。而台式机则下降了9%,至290万台。平板电脑的出货量保持相对稳定,仅下滑1%,至830万台。PC出货量尽管在年底有所回升,但是受商用市场需求疲软拖累,2024年全年出货量仍下降了4%,降至3970万台。然而,平板电脑市场却大幅增长了11%,达到3150万台,预计2025年将保持增长势头。
Canalys预测,在政府补贴以及政府和大型央国企持续替换国产设备的推动下,中国大陆的PC市场将在2025年恢复增长。整体PC市场预计将同比增长3%,达到4100万台。消费市场预计将从2024年上半年的较低基数反弹,2025年上半年同比增长将达到13%。与此同时,商用领域全年预计将同比增长7%,但中小企业需求的全面复苏可能需要更长时间。平板电脑市场预计将实现1%的温和增长,2025年出货量预计达到3190万台。在政府补贴的推动下,平板电脑的消费市场预计将同比增长3%。
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