消费参考丨麦当劳、肯德基打响AI赛事

21世纪经济报道
11 Mar

21世纪经济报道记者贺泓源、实习生谭伊亭报道   麦当劳与肯德基的竞争已经走向AI阶段。  2025年3月10日,麦当劳中国年度社交媒体粉丝节“派DAY”开启,将持续至3月16日。活动期间,麦当劳香芋派、菠萝派及全新“抹茶黑蜜麻薯派”优惠价低至3.14元。  此外,麦当劳中国还首次推出对话式AI互动“P.AI”——消费者可通过麦当劳官方App参与AI对话互动,瓜分超90000元现金大奖。此举目的...

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