爱奇艺升维微短剧:精品化破局,撬动500亿元市场

每日经济新闻
19 Mar

在微短剧行业蓬勃发展、加速迈向精品化的关键阶段,平台、政策与市场正共同塑造新的产业格局。作为长视频平台中率先押注微短剧赛道的玩家,爱奇艺自去年明确发力微短剧并确立精品化战略后,也以创新者的姿态交出了自己的答卷。  近日,爱奇艺在苏州举办“荧光闪耀横竖都爱”为主题的微短剧盛典,汇聚国家广播电视总局、地方广电机构、行业协会、制作公司及行业从业者近千人。盛典上,爱奇艺亮出其发力微短剧以来的阶段性战报:...

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