金吾财讯 | 摩根士丹利发表报告,该行于3月10日至14日在上海、北京、广州和深圳进行了中国市场推广之旅。主要结论如下:(1)内地投资者转趋乐观,因为消费复苏迹象显现,例如一线城市二手房销售好于预期且价格稳定,以及部分子行业的估值具吸引力;(2)“新消费”更受投资者青睐,包括IP零售、珠宝和新鲜即制饮料,相较于“旧消费”(如家电、家具和运动服饰)获得更强烈的关注;(3)定位:各类投资者对近期上市的“新消费”股票表现出高度兴趣,预计这些股票在纳入港股通后股价将上涨。保险投资者则从股息收益率角度对家电表现出兴趣,同时也看好其稳健的盈利增长。大摩预计在业绩季前,投资者将重新聚焦白色家电,因其盈利增长具韧性,零售销售在进入空调旺季后将逐步改善,且派息可能提高。
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