Nike Shoppers Trade Classic Shoes for Running, Apparel Products -- Market Talk

Dow Jones

Mar 21, 2025

8:48 ET -- Nike fans are cold on classic footwear but curious about new segments such as running and women's apparel. Penetration of the retailer's classic Air Force 1, Air Jordan 1 and Dunk shoe lines are expected to be down 10% in 4Q, Truist analysts led by Joseph Civello say. Meanwhile, new running and training product launches drove sales in 3Q, and Nike plans to scale some of those items. For example, running shoes Nike Shox are particularly popular in Europe and revenues grew more than 10 times over the past three quarters, analysts say. Nike's 24/7 apparel line for women exceeded expectations in its first month and the retailer is optimistic about its partnership with Kim Kardashian's Skims brand. katherine.hamilton@wsj.com)

(END) Dow Jones Newswires

March 21, 2025 08:48 ET (12:48 GMT)

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Penetration of the retailer's classic Air Force 1, Air Jordan 1 and Dunk shoe lines are expected to be down 10% in 4Q, Truist analysts led by Joseph Civello say. Meanwhile, new running and training product launches drove sales in 3Q, and Nike plans to scale some of those items. For example, running shoes Nike Shox are particularly popular in Europe and revenues grew more than 10 times over the past three quarters, analysts say. Nike's 24/7 apparel line for women exceeded expectations in its first month and the retailer is optimistic about its partnership with Kim Kardashian's Skims brand. katherine.hamilton@wsj.com) \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  March 21, 2025 08:48 ET (12:48 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Nike Shoppers Trade Classic Shoes for Running, Apparel Products -- Market Talk</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNike Shoppers Trade Classic Shoes for Running, Apparel Products -- Market Talk\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2025-03-21 20:48</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<font class=\"NormalMinus1\" face=\"Arial\">\n<pre>\n \n</pre>\n<p>\n  8:48 ET -- Nike fans are cold on classic footwear but curious about new segments such as running and women's apparel. Penetration of the retailer's classic Air Force 1, Air Jordan 1 and Dunk shoe lines are expected to be down 10% in 4Q, Truist analysts led by Joseph Civello say. Meanwhile, new running and training product launches drove sales in 3Q, and Nike plans to scale some of those items. For example, running shoes Nike Shox are particularly popular in Europe and revenues grew more than 10 times over the past three quarters, analysts say. Nike's 24/7 apparel line for women exceeded expectations in its first month and the retailer is optimistic about its partnership with Kim Kardashian's Skims brand. katherine.hamilton@wsj.com) \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  March 21, 2025 08:48 ET (12:48 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4588","symbol_name":"碎股","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2521228625","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2521228625","pubTimestamp":1742561280,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"8:48 ET -- Nike fans are cold on classic footwear but curious about new segments such as running and women's apparel. Penetration of the retailer's classic Air Force 1, Air Jordan 1 and Dunk shoe lines are expected to be down 10% in 4Q, Truist analysts led by Joseph Civello say. Meanwhile, new running and training product launches drove sales in 3Q, and Nike plans to scale some of those items. For example, running shoes Nike Shox are particularly popular in Europe and revenues grew more than 10 times over the past three quarters, analysts say. 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Penetration of the retailer's classic Air Force 1, Air Jordan 1 and Dunk shoe lines are expected to be down 10% in 4Q, Truist analysts led by Joseph Civello say. Meanwhile, new running and training product launches drove sales in 3Q, and Nike plans to scale some of those items. For example, running shoes Nike Shox are particularly popular in Europe and revenues grew more than 10 times over the past three quarters, analysts say. Nike's 24/7 apparel line for women exceeded expectations in its first month and the retailer is optimistic about its partnership with Kim Kardashian's Skims brand. katherine.hamilton@wsj.com) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  March 21, 2025 08:48 ET (12:48 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}