同程旅行4Q24 收入、利润超市场预期同程旅行4Q24 收入同增35%至42 亿元，高于市场预期5%，主要系住宿收入超预期；Non-IFRS 归母净利润6.6 亿元，超市场预期7%，对应15.5%Non-IFRS 净利润率，系营销费用良好控制以及收入超预期带来的经营杠杆。发展趋势聚焦用户频次和人均消费，优化补贴效率。4Q 核心OTA 业务收入同增20%，得益于用户人次的稳健增长、酒店用户补贴收缩...
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