【海通国际：腾讯上财季经调整净利润超预期 升目标价20%至600港元】金十数据3月24日讯，海通国际发表研报指，腾讯控股(00700.HK)2024财年第四季收入超出预期2%，受强劲的游戏及广告业务推动；经调整营业利润符预期；经调整净利润超出预期4%，净利润率32.1%符预期。海通国际预计，腾讯各业务板块的毛利率将因游戏业务的有利组合转变、广告效率提升、云业务利润改善、小程序游戏及电商服务费等高利润业务板块，而持续出现上升趋势。同时，公司营运开支将因人工智能(AI)及其他产品的市场推广，以及GPU折旧和员工人数扩张导致的研发费用增加而上升。该行预测，腾讯2025财年首季及全年经调整净利润，将分别为620亿及2510亿元人民币，意味按年增长24%及13%。海通国际上调腾讯H股目标价20%至600港元，并维持“优于大市”评级。
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