随着泡泡玛特2024年财报炸裂登场,“谷子经济”的黄金密码也成为市场焦点。数据显示,中国“谷子经济”规模已达1689亿元,70%的消费者为95后。他们买的不是商品,而是身份认同、圈层归属和情感代偿。从独居青年的深夜收藏,到漫展上的社交狂欢,“谷子”早已成为年轻人对抗孤独的“精神止痛剂”。但盛宴背后也暗藏危机。这场由Z世代主导的消费革命,究竟是经济新引擎,还是资本泡沫?今晚《财经夜行线》邀请到...
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