店数、客单价、销量齐跌,周黑鸭2024年净利创十年新低

中华网财经
03 Apr

文|李振兴近日,周黑鸭发布的2024年业绩显示,周黑鸭收入24.51亿元,同比下跌了10.66%,净利润9820.4万元,同比下滑15.03%。近十年来净利润首次跌破亿元。周黑鸭称,主要由于经济环境有效需求不足,消费不振,导致销售量下降,收益随之减少;同时,集团调整门店策略,合理优化关闭低效门店,亦产生一定销售损失。财报显示,截至2024年12月31日,周黑鸭拥有门店总数为3031家,同比净减少了...

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