消费参考+|奈雪的脱困之策,可能胖东来知道

21世纪经济报道
04 Apr

在五家茶饮披露24年年报中,奈雪的茶掉队明显。奈雪的收入从 2023 年的 51.64 亿元跌到 49.21 亿元,净利润更是从 2023 年盈利 2090 万元,变成 2024 年亏损 9.19 亿元。再看看人家蜜雪冰城,即便经历 315 “柠檬片过夜” 风波,但丝毫不影响它在资本市场的风光。蜜雪冰城市值超 1600 亿港元,比奈雪的茶、茶百道、古茗三家港股茶饮企业市值加起来还多。资本对它那是...

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