花旗指,虽然心动(02400.HK) 去年下半年业绩基本符合预期,收入按年升71%至27.9亿元人民币,全年利润介乎指引范围中位数,但业绩公布后股价调整,可能表明市场对游戏商业化前景的预期有所重置。管理层对TapTap用户和变现化策略的评论,在整体市场情绪疲软的情况下亦有所影响。
该行预计稳定的传统产品组合如《香肠派对》及《仙境传说》、2月在日本推出的《出发吧麦芬》与相对稳定的《心动小镇》,可能有助抵销《出发吧麦芬》正常化影响,TapTap变现化可能相较去年下半年放缓。更多催化剂或在下半年实现,分别是年中推出的《伊瑟》和下半年推出的《心动小镇》海外版。
该行认为心动仍然代表TapTap生态系统的独特敞口,以及游戏加广告双引擎的优势。该行对心动目标价由48元下调至44元,维持“买入”评级。(fc/j)(港股报价延迟最少十五分钟。沽空资料截至 2025-04-02 16:25。)
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