豪赌却输了:蔚来旗下品牌 Onvo 首席执行官的致命承诺

汽车产业前线观察
Yesterday

蔚来子品牌的总裁曾许下宏伟承诺,他的赌注就是自己的工作。然而,由于 Onvo 的旗舰车型表现不佳,他现在已丢掉了这份工作。辞职原因:Onvo L60 本应征服特斯拉的客户,结果却让品牌负责人大失所望。去年 9 月,蔚来旗下子品牌 Onvo 大张旗鼓地将其电动旗舰车型 L60 推向市场。当时人们谈论着这款车是特斯拉 Model Y 的中国替代品,这不仅仅是因为该车的设计。品牌负责人艾伦・艾在发布会上...

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