路透社4月2日 - Meta Platforms
UFC 周三在一份声明中说,根据协议,Meta 将通过其服务为 UFC 粉丝提供更深入的沉浸式体验,其基于文本的平台 Threads 将成为联盟的官方社交媒体合作伙伴。
Meta 将在 UFC 按次付费观看和 "格斗之夜 "赛事的八角笼擂台上展示其品牌,同时还将提供大量转播功能和富有创意的场内粉丝体验。
交易的财务条款没有披露。
Meta 首席执行官马克-扎克伯格(Mark Zuckerberg)近年来与UFC 首席执行官达纳-怀特(Dana White)建立了关系,因为怀特是一名综合格斗爱好者和休闲格斗家。
怀特和另外两人于今年 1 月被选为 (link) 的Meta 董事会成员。这位终极格斗锦标赛(UFC)首席执行官也是美国总统唐纳德-特朗普(Donald Trump)的朋友,并曾在今年 7 月的共和党全国代表大会上发言支持他参选。
(为便利非英文母语者,路透将其报导自动化翻译为数种其他语言。由于自动化翻译可能有误,或未能包含所需语境,路透不保证自动化翻译文本的准确性,仅是为了便利读者而提供自动化翻译。对于因为使用自动化翻译功能而造成的任何损害或损失,路透不承担任何责任。)
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