NVIDIA (NVDA, Financial) is gearing up for a mid-April launch of its new GeForce RTX 5060 Ti GPUs—available in both 16 GB and 8 GB variants—with insiders pointing to an April 16 release date. While the company hasn't officially confirmed the launch, multiple supplier spec sheets and price leaks have all but sealed the deal. Industry chatter suggests NVIDIA will price the 16 GB model at $499 and the 8 GB version at $399, matching the performance levels of the current RTX 4060 Ti. That aggressive pricing hints at a clear strategy: move fast, dominate the mid-range, and clear out old-gen stock.

Supply chain sources say NVIDIA is sticking to its playbook—leaning on tried-and-tested MSRP anchors from previous generations while transitioning to the new "Blackwell" GPU lineup. Retailers have already started slashing prices on the 4060 Ti, likely making room for the 5060 Ti series. And based on past launches, this could be NVIDIA's way of locking in early momentum before its full Blackwell rollout hits stride. For context, the standard RTX 5060 model is still a few weeks out—expected sometime in May—so the Ti variants are doing the heavy lifting in the near term.

For investors, this isn't just a typical product refresh. It's a calculated move to deepen NVIDIA's reach in the high-volume gaming segment, all while demand for AI and inference computing continues to surge. With Blackwell chips already stirring excitement at the high end, the 5060 Ti launch could help shore up revenue in Q2 while setting the stage for a broader hardware refresh cycle. Watch this space closely—NVIDIA's next leg of growth may be more layered than the market's pricing in.