近期,美团于去年下半年内测的 “商圈” 功能,已在北京、深圳、长沙三个城市正式上线。该功能主打 “多店搭配买,骑手一起送”,旨在挖掘细分用户需求,为外卖业务寻求新的增长点。在 “商圈” 模式下,用户可在同一页面最多选择三家店铺下单,但需满足每家店铺的起送价,起送价与单独点餐一致。配送费方面,也与单独点餐无差别。这一功能的优势在于,方便用户点餐,无需在多个页面间来回跳转,同时也有利于骑手集中取餐,...
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