7折优惠!苹果(AAPL.US)暂时下调Apple TV+订阅价格

智通财经
09 Apr

智通财经APP获悉,在一项新的促销活动中,苹果(AAPL.US)暂时将其Apple TV+订阅服务的费用从每月9.99美元下调至每月2.99美元。据悉,这项促销活动将持续至4月24日,新用户和老用户均可以享受7折优惠,折扣将持续三个月,然后恢复至每月9.99美元。

Apple TV+于2019年推出,初始费用为每月4.99美元。2022年涨至每月6.99美元,2023年进一步涨至目前的每月9.99美元。据估计,Apple TV+拥有大约4500万用户,但由于其原创电视剧和高质量制作,预计每年仍将亏损约10亿美元。Apple TV+是苹果服务业务的一部分,该业务上季度的营收达到263.4亿美元,创下历史新高。

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