Netflix (NFLX) is targeting $1 trillion in market capitalization and twice the current revenue by 2030, The Wall Street Journal reported Monday, citing sources with knowledge of the matter.
At its recent annual business review meeting, company executives shared targets for increasing revenue, advertising sales, and operating income, the media outlet reported.
Executives reportedly intend to bring global ad sales to roughly $9 billion by 2030 and triple the operating income, which stood at $10 billion last year.
Subscriber expansion is central to Netflix's strategy, with a goal of increasing its global base from 301.63 million subscribers in 2024 to about 410 million by 2030, according to the WSJ.
Netflix reportedly plans to focus on countries with strong broadband penetration, such as India and Brazil.
Netflix did not immediately respond to a request for a comment from MT Newswires.
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