再涨价,雅诗兰黛又得靠免税店了

新浪财经
14 Apr

外资美妆在中国市场接连遇阻,品牌还在头痛如何重振在华销量,“黑天鹅”事件打破了一切计划。4月11日,经国务院批准,自2025年4月12日起,中国调整对原产于美国的进口商品加征关税税率,由84%提高至125%,与美国对华关税一致。“目前关税水平下,美国输华商品已无市场接受可能性。”首当其冲是2024年亚太销售额下滑超10%的 雅诗兰黛 ,最近几期财报中,雅诗兰黛多次点名中国市场,不论是亚太旅游免税...

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