L'Oreal Should Post Higher Sales But Tariffs Introduce Uncertainty -- Earnings Preview

Dow Jones
16 Apr

By Helena Smolak

 

L'Oreal is scheduled to report results for the first quarter on Thursday after markets close in France. Here is what you need to know.

 

SALES FORECAST: The French beauty giant is expected to post quarterly sales of 11.47 billion euros ($13.02 billion), according to a poll of estimates by 15 analysts compiled by Visible Alpha. In the prior-year period, the company booked sales of 11.24 billion euros.

Shares in L'Oreal have risen roughly 0.6% since the start of the year and fallen about 17% in the past 12 months.

 

WHAT TO WATCH

--TARIFFS: L'Oréal is exposed to U.S. import tariffs, as it manufactures most of its luxury and dermatology products in Europe. However, its high gross margins can likely withstand a financial impact from tariffs with minimal disruption, Barclays analysts said in a note.

--REGIONAL SALES: L'Oreal is set to face a slow start to the year but could see improvements over time, depending on whether sales in China and the U.S. improve, Jefferies analysts said in a note. For the first-quarter, L'Oreal's China sales could show some recovery but likely won't offset weaker-than-expected U.S. consumer demand and deteriorating trends in Europe, Morgan Stanley analysts said in a note.

--LUXURY SECTOR WOES: LVMH Moet Hennessy Louis Vuitton's first-quarter Perfume & Cosmetics sales miss on Monday could lower expectations for L'Oreal's luxe division sales and mirror a softer environment for beauty, Jefferies analysts wrote.

 

Write to Helena Smolak at helena.smolak@wsj.com

 

(END) Dow Jones Newswires

April 15, 2025 12:37 ET (16:37 GMT)

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