文|酒业内参张奥CEO下课,被传连续大规模裁撤,营收净利润“双降”——在中国市场,被誉为全球 啤酒 巨头的百威进入了前所未有的“寒冬”。近期财报显示, 百威亚太 2024年实现营业收入62.46亿美元,同比下降7%;净利润同比下降14.8%,总销量则减少了8.8%。同时,外媒报道称,百威亚太正计划于2025年裁撤数千人,以此来进一步缓解中国市场疲软的 消费 需求和持续下滑的业绩压力。同时,有知情...
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