腾讯联合多家银行启动“家乡好礼”计划,打通特产社交销路

南方财经网
18 Apr

  南方财经4月17日电,近日,在网联清算公司支持下,腾讯联合多家银行启动“家乡好礼”计划(简称“家乡好礼”),帮助特色商户入驻微信小店,农牧民、个体工商户和小微企业将进一步拓展经营场景,打通社交场景销路。据悉,“家乡好礼”首期以陕西省为试点区域,在网联清算公司支持下,工商银行农业银行中国银行建设银行邮储银行的陕西省分行,以及陕西农信、秦农银行等多家银行参与该计划。铜川苹果、宝鸡猕猴桃、临潼石榴、陕北大枣等丰富的陕西特产,将可以通过微信小店送礼物功能变成微信蓝包分享给微信好友。未来,“家乡好礼”将进一步推广至其他省市。

(文章来源:南方财经网)

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