这是鹿鸣财经第591篇原创文章作者:金德路“再造一个蒙牛”计划,不出意外地,将再次落空。时间回到2020年年底,彼时蒙牛总裁卢敏放放下豪言,要用五年时间“再造一个蒙牛”。按照目标,2025年蒙牛营收规模要达到1500亿元。如今时间临近,蒙牛离目标,却越来越远。财报显示,2024年全年,蒙牛实现总营收886.75亿,同比下降10.09%;净利润1.05亿人民币,同比下降97.83%。营收下滑,主要是...
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