不久前,长安汽车公布了2024年财报,其中长安福特表现亮相,在2024年中国汽车行业加速内卷、新能源转型浪潮汹涌的背景下,以全年净利润20.9亿元的成绩,成为合资车企中少有的“逆袭者”。而这一盈利数字背后,是长安福特从年销百万辆的巅峰跌落至20万辆级规模后,经历多年亏损与战略调整的缩影。与母公司长安汽车“增收不增利”的困境形成鲜明对比,长安福特如何实现扭亏为盈?其策略是短期自救的权宜之计,还是长期...
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