27连败!与格力专利纠纷多年,突击分红38亿,创始人占了31亿!空调界“拼多多”84%负债率冲刺IPO能否顺利?| 原创

新财富杂志
17 Apr

推荐阅读作为全球销量前五的空调企业,奥克斯电气上市的底气来自高速增长的业绩。低价策略、线上营销、海外拓展,奥克斯几乎踩中了时代的每一个风口。然而,如今各大品牌空调竞争激烈,奥克斯电气也面临着毛利率低、品类单一、高负债、代工生产占比高、专利侵权官司不断、增速能否持续等各种发展问题。此外,奥克斯电气在上市前突击分红37.9亿元,几乎相当于其2022、2023年的净利润之和,也受到市场质疑。其分红大部分...

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