奈雪的茶交出了一份令人唏嘘的成绩单——巨亏超9亿。曾经作为新茶饮赛道的佼佼者,如今却陷入盈利困境,这背后是多重因素交织的果。奈雪的茶发布的2024年业绩报告显示,报告期内,该公司实现收入为49.21亿,较上年51.64亿下跌4.7%;实现亏损9.26亿元,上年同期盈利约1116万元。业内人士指出,从财务数据来看,奈雪的茶这一年的经营状况堪称严峻。收入方面,其增速未能跟上市场期望的步伐,而成本支出却...
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