近日,电商平台全面取消“仅退款”功能,京东与美团之间开启“外卖大战”。中国平台经济正进入一个新阶段,既有治理上的升级,又有方向上的探索,新的竞争模式应该“向上向善”,满足消费者对美好生活的期待。 近年来,我国生活类平台企业进入发展稳定期,线上流量增速趋缓,电商增量市场空间有限,而存量市场面临激烈竞争。抖音、快手等短视频平台的直播电商业务崛起后,也分走一大块蛋糕,使得平台企业之间的竞争更加激烈。 ...
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