金吾财讯 | 华泰证券表示，受益于国内政策衔接，25Q1乘用车零售销量达517万辆，同/环比+7%/-29%；行业价格战趋缓带动内卷改善。头部自主品牌表现分化，比亚迪/吉利/长安Q1销量分别达99/61/45万辆，环比-35%/-26%/-12%。该行指，25Q1受春节及政策空窗期扰动，汽车销量环比回落，但得益于以旧换新政策在1-2月的快速衔接落地，同比维持增长，截至3月末，全国以旧换新补贴申请量已达176.9万份。Q1新能源汽车零售量累计达205万辆，同比+34%。燃油车更新需求亦在国四车置换补贴扩容下加速释放。预计Q2在以旧换新政策和销售旺季共振下，行业景气度有望回升。
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