新浪科技讯 4月23日午间消息，在2025爱奇艺世界·大会上，爱奇艺发布“跳看”功能，让用户能像看微剧一样看长视频，实现了长剧“短看”。

　　在媒体交流会上，爱奇艺基础架构与智能分发事业群总裁刘文峰表示，从用户角度来看，速看和短视频内容为故事叙述提供了新的表达形式，使影视作品能够释放更大的价值。

　　他特别强调，平台此前反对短视频平台的“剪刀手”行为，主要是基于版权保护的立场，而非否定多元叙事形式本身。

　　谈及发布“跳看”功能的原因，刘文峰指出，很多用户出现更快速消费视频内容的需求，而AI技术现已具备精准识别剧情节点的能力，不再需要依赖传统人工标注方式。

　　刘文峰进一步表示，爱奇艺将持续利用好AI技术，通过用户交互反馈不断优化，让大家能够感受到长视频故事的魅力，让大家能感受到用新的方式讲故事的魅力。

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