百威亚太高端化受阻:营收盈利销量齐降,65岁新CEO程衍俊如何破局?

酒业内参
24 Apr

2024年高端啤酒巨头百威亚太交出了一份差强人意的成绩单,营收、盈利、销量、股权持有人应占溢利等数据均有所下降。数据显示,2024年百威亚太营收62.46亿美元,同比下滑8.9%;净利润7.5亿美元,同比下滑14.77%;销量方面为84.8亿升,同比下滑8.8%;股权持有人应占溢利7.26亿美元,同比减少14.79%。其中,中国市场失利是百威亚太业绩下滑的原因所在。中国市场的销量同比减少11.8%...

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