美东之战的防守者:京东

虎嗅
24 Apr

2018年,明州事件,对京东影响很大。2019年,美团、京东均实现了成立以来首次全年盈利。一如果财报中只看一个数据的话,我觉得最重要的是净利润率。百度在全盛的时候,净利率超过50%,可以说是比对本对利还要厉害的暴利生意。很多人以为游戏是暴利生意,但其实火的游戏确实赚钱很多,但也有很多游戏亏到血本无归。总账未必那么暴利。据估算,2024年腾讯游戏(不是腾讯)的净利润率大概在25%~30%之间。这个...

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