理想汽车副总裁刘杰:不要被竞争牵着鼻子走,也不迷信护城河

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“如果只关注竞争,那么基本上我们会变成自己讨厌的企业。”2025上海车展期间,理想汽车产品线总裁刘杰在接受澎湃新闻记者采访时强调企业一定要聚焦用户,而只着眼于竞争则会被别人牵着鼻子走。  在刘杰看来,如果只关注竞争,在产品推进研发的过程中会遇到非常多的挑战,因为每个人都会看到竞品不同的地方。真正以了解用户需求、解决用户的问题为目标,反而会让工作更易于推进,团队也更乐于挑战极限,“很多人问MEGA ...

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