Here are Friday’s biggest calls on Wall Street:

Citi adds a positive catalyst watch on Apple

Citi added a 90-day positive catalyst watch on the stock following earnings Thursday and raised its price target to $275 per share from $255.

“Apple saw stronger Y/Y sales of IP16 following iOS 18.2 Apple Intelligence release which shows upgrade potential and believes there is still a lot of innovation left in iPhones. Maintain Buy, #1 hardware pick in 2025.”

Piper Sandler downgrades Hershey to underweight from neutral

Piper said it’s concerned about rising cocoa costs.

“We are downgrading HSY to UW from Neutral on expectations that recently elevated cocoa costs will last longer than initially anticipated, adding incremental pressure on EPS, especially in 2026.”

Bernstein reiterates Chipotle as outperform

The firm said it’s sticking with its top pick status on Chipotle ahead of earnings on Feb. 4.

“Despite the near-term volatility, Chipotle remains our top pick for 2025 and we believe it will outperform SSS expectations with the continued improvement of throughput, launch of Honey Chicken, lapping of portion-size boycott and improving consumer demand that compound the structural tailwinds that CMG enjoys.”

JPMorgan reiterates Carvana as overweight

The firm raised its price target on the stock to $350 per share from $300.

“We believe CVNA’s shares are poised for another year of outperformance in 2025 as the company continues on its current path of positive revisions with potential for further multiple expansion.”

Goldman Sachs downgrades Occidental to sell from neutral

Goldman downgraded the oil and gas stock due to a “paused focus on capital returns to shareholders.”

“We are also downgrading OXY from Neutral to Sell and are lowering our price target from $54 to $45 given (1) the company’s paused focus on capital returns to shareholders until significant balance sheet improvements are realized, (2) incremental asset sales could help fund deleveraging in our view, and we look for additional clarity on the form and magnitude of potential sales.”

Baird downgrades UPS to neutral from outperform

Baird downgraded the stock following earnings.

“Lowering rating as UPS works through its strategic reset. It has been a challenging past few years, but execution looked back on track as UPS returned to more resilient performance in Q3/Q4.”

JPMorgan initiates Oddity as overweight

JPMorgan said the direct-to-consumer beauty and wellness platform is well positioned.

“We are initiating coverage of Oddity (ODD) with an Overweight rating and $55 Dec 2025 price target.”

Telsey reiterates Amazon as outperform

Telsey said it’s bullish on Amazon ahead of earnings on February 6.

“We expect continued double-digit sales and profit growth in 4Q24, reflecting healthy holiday season trends and the ongoing strength of online spending, gains from expanded merchandise...”

Citi reiterates Nvidia as buy

Citi said the company’s artificial intelligence conference will be a “major” catalyst for the stock.

“NVIDIA views DeepSeek’s latest models as an ‘excellent AI advancement.’ The company sees DeepSeek’s innovation as an ideal illustration of a novel method to create models that have as foundation widely available models and compliant compute.”

Mizuho upgrades Paylocity to outperform from neutral

Mizuho said the payroll provider is well positioned.

“We also believe that Paychex’s acquisition of PYCR could create near-term disruption and ultimately benefit PCTY.”

JPMorgan upgrades Avery Dennison to outperform from neutral

The firm said investors should buy the dip in the maker of RFID tags after its customer, UPS, announced lower shipping volumes on Thursday.

“Avery is a supplier of RFID tags to UPS, and investors bid down Avery because of the loss of business at UPS. We believe that the market unduly penalized Avery leading to an investment opportunity.”

Bank of America reiterates Alphabet as buy

The firm said it’s bullish on earnings next week.

“We see Alphabet as well positioned long term with leading AI technology to apply to search, YouTube and Cloud businesses.”

Stifel upgrades C.H. Robinson to buy from hold

Stifel upgraded the shipper following earnings.

“While cost control, freight selection and pricing discipline have been important levers for recent prof improvement, the sustainability of recent productivity gains in the next upcycle will be the true test especially as management looks to resume above market-volume growth. C.H. Robinson has been a show-me story, but at current valuation, we see a favorable-enough risk/reward profile to take the leap.”

MoffettNathanson upgrades Electronic Arts to buy from hold

The firm said the video game company has increased visibility.

“If you could summarize, in one word, the relative advantage EA could claim vs. Take-Two in the minds of investors over the years, it can be boiled down to: visibility.”

Bank of America downgrades Comcast to neutral from buy

Bank of America downgraded the stock over concerns about declining broadband growth.

“For Comcast, 2025 will be a reset year as the company looks to improve it broadband results by leaning into mobile and converged offerings.”