Katrina Group enters strategic collaboration with Lotte GRS to bring Korean hamburger chain to Singapore

Ashley Lo
2024-10-23

The first LOTTERIA store is expected to open by the second quarter of 2025.

Food and beverage (F&B) restaurant operator Katrina Group 1a0 has entered into a strategic collaboration with Lotte GRS to bring Korea’s hamburger chain, LOTTERIA, to Singapore. 

According to an Oct 23 release, the group says that the collaboration is set to build on “the group's strong brand portfolio and the local enthusiasm for innovative dining experiences”. 

LOTTERIA, which was established in 1979, is a Korean fast food chain known for its Korean style burgers. It currently operates more than 1,600 stores across seven countries. 

Currently, both groups have since signed a non-binding term sheet and are in the midst of finalising the definitive terms of the franchise. 

The group adds that the collaboration represents a milestone for Katrina Group as it “continues to expand its portfolio and enhance its offerings”. 

Alan Goh, CEO and founder of Katrina Group, says, “Given the brand’s massive popularity in Korea and its emphasis on quality, innovation, and customer satisfaction, we are confident that LOTTERIA will resonate with Singaporeans and further enhance our F&B portfolio. This partnership also reinforces our commitment to bring new, dynamic F&B experiences to Singapore, following our success with international brands.”

The first LOTTERIA store is expected to open by the second quarter of 2025. 

Shares in Katrina Group closed flat at 2.2 cents on Oct 23. 

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