Release Date: November 08, 2024
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Can you touch on how your pricing strategy is being received, particularly regarding AI capabilities? A: Eugene Levin, President: We use various monetization strategies for AI. For core plans, AI features like our overview feature improve retention and conversion rates. Specialized features are offered in tiers, such as our local plan's AI feature. We also have standalone AI tools like Content Shake AI. Our enterprise product, priced around $50,000, benefits from AI features, enhancing workflows and offering unique use cases.
Q: Any update on where you anticipate an inflection in net revenue retention, considering the enterprise SEO solution? A: Brian MWE, CFO: Our net revenue retention is 107%. We expect it to increase as the solopreneur and freelancer segment stabilizes and as we gain traction with our enterprise products. Our business and agency accounts have a retention rate above 120%, indicating strong potential for growth.
Q: Are you sensing extra interest in SEO due to Google's AI-infused search changes? A: Eugene Levin, President: Yes, there's significant interest in being featured in new search elements. Our tools help marketers understand ranking rules and optimize content. We've implemented support for AI overviews in our tools, allowing users to analyze and adapt to these changes effectively.
Q: How large are the paying user populations for your enterprise customers like Salesforce and Samsung? A: Eugene Levin, President: Our focus is on selling the enterprise SEO product, but we also see demand for market research and content creation features. User populations vary, with some approaching 100 users, indicating substantial adoption across marketing teams.
Q: How should we think about the migration path for enterprise accounts to the new enterprise product? A: Brian MWE, CFO: We've seen strong traction since the product's launch, with over 90 accounts migrated. Our existing 8,000 enterprise accounts are ideally situated for upgrades, and we also target new companies and those using internally developed solutions.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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