Baidu's Ad Revenue Set to Weaken Further in 4Q -- Market Talk

Dow Jones

2024-11-25

0231 GMT - Baidu's advertisement revenue will likely drop further in 4Q, hurt by a challenging macroeconomic environment and continued weak ad demand, Nomura analysts write in a note. The Chinese search-engine company has included more AI-generated content in its results, which have yet to be monetized, they note. Nomura expects ad revenue to fall 9% on year in 4Q. It maintains a buy rating on the U.S.-listed company but cuts the target price to $104.00 from $110.00. Baidu's ADRs last closed at $80.33. (jiahui.huang@wsj.com; @ivy_jiahuihuang)

(END) Dow Jones Newswires

November 24, 2024 21:31 ET (02:31 GMT)

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The Chinese search-engine company has included more AI-generated content in its results, which have yet to be monetized, they note. Nomura expects ad revenue to fall 9% on year in 4Q. It maintains a buy rating on the U.S.-listed company but cuts the target price to $104.00 from $110.00. Baidu's ADRs last closed at $80.33. 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The Chinese search-engine company has included more AI-generated content in its results, which have yet to be monetized, they note. Nomura expects ad revenue to fall 9% on year in 4Q. It maintains a buy rating on the U.S.-listed company but cuts the target price to $104.00 from $110.00. Baidu's ADRs last closed at $80.33. (jiahui.huang@wsj.com; @ivy_jiahuihuang) \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  November 24, 2024 21:31 ET (02:31 GMT)\n</p>\n<p>\n  Copyright (c) 2024 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"09888","symbol_name":"百度集团-SW","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2486474736","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2486474736","pubTimestamp":1732501860,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"0231 GMT - Baidu's advertisement revenue will likely drop further in 4Q, hurt by a challenging macroeconomic environment and continued weak ad demand, Nomura analysts write in a note. The Chinese search-engine company has included more AI-generated content in its results, which have yet to be monetized, they note. Nomura expects ad revenue to fall 9% on year in 4Q. It maintains a buy rating on the U.S.-listed company but cuts the target price to $104.00 from $110.00. Baidu's ADRs last closed at $80.33. ","collect":0,"end_time":0,"defaultTopTitle":"","property":["earning"],"viewcount":null,"language":"en","relate_stocks":{"09888":"百度集团-SW","BIDU":"百度"},"translate_title":"百度第四季度广告收入将进一步疲软——市场传言","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"09888":1,"BIDU":1},"content_text":"0231 GMT - Baidu's advertisement revenue will likely drop further in 4Q, hurt by a challenging macroeconomic environment and continued weak ad demand, Nomura analysts write in a note. The Chinese search-engine company has included more AI-generated content in its results, which have yet to be monetized, they note. Nomura expects ad revenue to fall 9% on year in 4Q. It maintains a buy rating on the U.S.-listed company but cuts the target price to $104.00 from $110.00. Baidu's ADRs last closed at $80.33. (jiahui.huang@wsj.com; @ivy_jiahuihuang) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  November 24, 2024 21:31 ET (02:31 GMT)\n\n\n  Copyright (c) 2024 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"-1","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0}}}