BrilliA Shares Drop on First Day of Trading

Dow Jones
2024-11-27
 

By Chris Wack

 

BrilliA shares were down 9% at $3.64 in their first day of trading.

The Cayman Islands-based holding company for Bra Pro, a supplier of women's intimate apparel, and MAP, a fulfillment partner, on Wednesday priced initial public offering of 2.5 million shares at $4 a share.

The company has granted the underwriters a 45-day option to buy up to an additional 375,000 shares at the IPO price, less underwriting discounts and commissions.

The proceeds to BrilliA from the offering--assuming that the overallotment isn't exercised--before deducting underwriting discounts and commissions and estimated offering expenses are expected to be $10 million.

The shares are trading on the NYSE American under the ticker symbol BRIA. The Offering is expected to close Friday.

The company reported a profit of $3.1 million on sales of $55.8 million in its fiscal 2024 ended March 31, compared with a profit of $4.2 million on sales of $51.6 million a year earlier.

BrilliA intends to use the IPO proceeds to develop a digital marketing platform, open retail outlets and cover marketing expenses, as well as for general working capital and corporate purposes.

 

Write to Chris Wack at chris.wack@wsj.com

 

(END) Dow Jones Newswires

November 27, 2024 10:59 ET (15:59 GMT)

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