Bowlero (BOWL) said Monday it is rebranding to Lucky Strike Entertainment, effective Dec. 12
Bowlero's stock will begin trading on the New York Stock Exchange under the new symbol "LUCK" starting Dec. 12, the company said.
Over 75 Bowlero centers will be rebranded into Lucky Strike Entertainment locations in the next two years, starting with the more prominent markets, it added.
Shares of Bowlero were up 2.1% in recent trading.
Price: 12.57, Change: +0.26, Percent Change: +2.11