Canadian Telcos Quick to Drop Black Friday Promotions -- Market Talk

Dow Jones

2024/12/10

1429 ET - Holiday shopping season promotions came and went for mobile plans, but the intensity of competition may return again soon. Rogers, Bell and Telus have returned to C$65 for their entry plans, up from C$55 to C$60 during the Black Friday and Cyber Monday shopping period, TD Cowen's Vince Valentini says. Discount providers Fido, Virgin and Koodo all moved up C$5 in price, with their 60-gigabyte plans now costing C$39, up from C$34 previously. Their 100 gigabyte plans now cost C$44 compared with C$39 previously. "The quick removal of BF promos is encouraging to see," Valentini says, but cautions that competition among carriers might heat up again during the post-Christmas boxing week period. (adriano.marchese@wsj.com)

(END) Dow Jones Newswires

December 09, 2024 14:29 ET (19:29 GMT)

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Discount providers Fido, Virgin and Koodo all moved up C$5 in price, with their 60-gigabyte plans now costing C$39, up from C$34 previously. Their 100 gigabyte plans now cost C$44 compared with C$39 previously. \"The quick removal of BF promos is encouraging to see,\" Valentini says, but cautions that competition among carriers might heat up again during the post-Christmas boxing week period. (adriano.marchese@wsj.com) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  December 09, 2024 14:29 ET (19:29 GMT)\n\n\n  Copyright (c) 2024 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}