布鲁可盘中涨超7% 机构预计拼搭类玩具作为新兴品类将引领市场增长

新浪港股

01-16

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　　布鲁可（00325）盘中涨超7%，截至发稿，股价上涨3.18%，现报87.50港元，成交额6297.58万港元。

　　国元证券发布研报称，拼搭类玩具可玩性和益智性强，相对非拼搭类具备更强的消费者黏性和品牌忠诚度，全球及国内市场规模快速增长，增速远超非拼搭类。细分市场中建筑类仍占据主导，拼搭角色类玩具结合拼搭体验和与角色的情感连接，作为新兴品类预计将引领市场增长。供给端优质IP的出现以及拼搭类玩具工艺的优化叠加需求端消费人群年龄段破圈以及情绪消费的兴起，

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Institutions expect building toys to lead market growth as an emerging category","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"00325":1},"content_text":"热点栏目\n\n自选股\n数据中心\n行情中心\n资金流向\n模拟交易\n\n客户端\n\n\n　　布鲁可（00325）盘中涨超7%，截至发稿，股价上涨3.18%，现报87.50港元，成交额6297.58万港元。\n　　国元证券发布研报称，拼搭类玩具可玩性和益智性强，相对非拼搭类具备更强的消费者黏性和品牌忠诚度，全球及国内市场规模快速增长，增速远超非拼搭类。细分市场中建筑类仍占据主导，拼搭角色类玩具结合拼搭体验和与角色的情感连接，作为新兴品类预计将引领市场增长。供给端优质IP的出现以及拼搭类玩具工艺的优化叠加需求端消费人群年龄段破圈以及情绪消费的兴起，\n\n\n\n海量资讯、精准解读，尽在新浪财经APP\n\n责任编辑：卢昱君","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"productRelease","news_rank":0,"symbols":[],"gpt_button":0,"code":"91000000","status":"200"}}}